BBA – Retail Management

BBA - Retail Management

Description

Unlock Your Potential with a Work Integrated BBA in Retail

Welcome to our Work Integrated Bachelor of Business Administration (BBA) program with a specialization in Retail! Designed to bridge the gap between academic learning and real-world application, our program offers a unique opportunity for students to gain invaluable hands-on experience while pursuing their degree.

About the Program

Our Work Integrated BBA in Retail is tailored for individuals aspiring to excel in the dynamic field of retail management. Through a blend of theoretical knowledge and practical exposure, students develop a comprehensive understanding of retail operations, consumer behavior, merchandising strategies, and more.

About Work Integrated Learning

Our Work Integrated BBA in Retail is tailored for individuals aspiring to excel in the dynamic field of retail management. Through a blend of theoretical knowledge and practical exposure, students develop a comprehensive understanding of retail operations, consumer behavior, merchandising strategies, and more.

Advantage –Work Integrated Learning

Features Work Integrated learning Traditional Education
Learning Focus
Real World Experience + Theory
Theory Imparted in Classroom Environment
Learning Environment
In Real World Workplace
Classroom Environment
Degree
UGC + Industry Recognised
UGC Recognised
Duration
3 Years
3 Years
Knowledge Application
70% practical + 30% Theory
70% Theory + 30% Practical
Industry Readiness
Yes
No
Skill & Personality Development
Yes
No
Instructors
Industry Professionals + Academics
Academics
Assessments
Industry Professionals + Academics
Academics
Schedules
Flexible
Not Flexible
Specialization
Domain Focused
Generic Academic Program
Internships
From Day 1
No Internships Provided
Stipends
Upto Rs. 10000/- per Month
No Stipends
Industry Experience
3 years of Industry Experience Certification
No Experience at Passout
Placement
Guaranteed
No Guarantee
Curriculum
Industry Oriented
Generic
Orientation
Professional
Generic

Eligibility

Career Path

Upon completing the program, graduates are equipped with the skills and knowledge to pursue a variety of rewarding career paths in the retail industry. Potential career opportunities include:

With the retail sector continuously evolving and expanding, there is a high demand for skilled professionals who can drive business growth and enhance customer experiences.

Internships

Internships play a pivotal role in our Work Integrated BBA program. Through internships with leading retail organizations, students gain first-hand experience in a real-world work environment. These internships not only provide valuable insights into the industry but also allow students to apply their classroom knowledge, develop professional skills, and build industry contacts.

Stipend during Internships

During your internship as part of our Work Integrated BBA in retail Management, you may be eligible to receive a stipend from our partner companies. These stipends are designed to support you financially while you gain valuable hands-on experience in the field. While stipend availability may vary depending on the internship placement and company policy, we strive to provide opportunities that offer fair compensation for the contributions. Additionally, the stipend serves as recognition of your dedication and commitment to professional development, further enhancing your overall internship experience. Students can also use this stipend for financing their Course Tuition Fee, in such case, equivalent Installment of Tuition fee amount would be deducted automatically at the end of the month.

Stipends amount

Vary from Rs. 7000/- per month to Rs. 10,000/- per month. Certain companies also provide Boarding & lodging facilities only in certain cases as per company policy. However the same is as per Company policies and may not be provided to all students

Application Submission

Begin by filling out our online application form, providing accurate and complete information about your academic background, achievements, and personal details.

Review of Applications

Once we receive your application, our admissions committee will carefully review your credentials to assess your eligibility for the program. We consider factors such as academic performance, extracurricular activities, and relevant experiences in the hospitality industry.

Interview  with Industry / Participating Company

Depending on the volume of applications and the participating Industry partners, Tejas Eduskills will arrange for Student Interviews. Students would be invited for an interview with our Participating Industry partners or companies (Logistics & SCM in this case). This interview is an opportunity for the Participating industry to learn more about you, your interests, goals, and suitability for the program.

Notification of Admission Decision

After the review process is complete, we will notify you of our admission decision via email or postal mail. If you are offered admission, the letter will contain instructions on how to proceed with enrollment, including details about registration, course selection, and tuition payment.

Internships

Internships play a pivotal role in our Work Integrated BBA program. Through internships with leading Logistics & SCM  organizations, students gain first-hand experience in a real-world work environment. These internships not only provide valuable insights into the industry but also allow students to apply their classroom knowledge, develop professional skills, and build industry contacts.

Enrollment Confirmation

Upon receiving your admission offer, you will be required to confirm your enrollment by the specified deadline. This typically involves submitting a confirmation form along with any required documentation and payment of the enrollment deposit.

Orientation and Onboarding

Prior to the start of classes, we will provide you with all the necessary information and resources to help you transition smoothly into the program. This may include orientation sessions, academic advising, and access to support services.

Course Fees

We understand the importance of affordability and accessibility in education. Our program offers competitive tuition fees, with various financial aid options available to eligible students. Additionally, our Work Integrated Learning model provides opportunities for paid internships, allowing students to earn while they learn.

Fee Details Year 1 Year 2 Year 3 Total
Admission Fees
₹ 10,000
---
---

₹ 10,000

Tuition Fees
₹ 45,000
₹ 45,000
₹ 45,000

₹ 1,35,000

Exam Fees
₹ 10,000
₹ 10,000
₹ 10,000

₹ 30,000

Total

₹ 65,000

₹ 1,10,000

₹ 55,000

₹ 1,75,000

Students Availing Work Integrated programs need to pay only 1st Semester fees and the remaining 5 semester fees would be adjusted against the stipend availed by the student. Student need not pay entire annual fees, if they avail this facility.

Notes

The program is delivered in Six Semesters – i.e 2 Semesters a year
Student has to Pay Rs. 10,000/- on Admission with the University in first year
1st Semester Fees of Rs. 25,750/- Need to be paid  by Student before beginning of OJT (On Job Training)

Course Fees

Investing in your education is an investment in your future. Our program offers competitive tuition rates, with financial aid options available for those who qualify. We believe that access to quality education should be within reach for all students, and we're committed to helping you achieve your academic and career goals.

Enroll Today!

Don't miss out on the opportunity to kickstart your career in logistics and supply chain management. Join us and gain the knowledge, skills, and experience you need to thrive in this dynamic industry. Apply now to secure your spot in our Work Integrated BBA program and take the first step towards a rewarding career in logistics and supply chain management.

Curriculum in detail

Year 1: Foundations of Business and Retail

Introduction to Hospitality Industry
  • Overview of management principles
  • Functions of management: planning, organizing, leading, controlling
  • Introduction to business ethics and social responsibility

Principles of Marketing
  • Understanding the marketing concept
  • Market segmentation, targeting, and positioning

  • Marketing mix: product, price, place, promotion

Financial Accounting
  • Basic concepts of accounting
  • Recording transactions and preparing financial statements
  • Analysis and interpretation of financial statements
Microeconomics
  •  Principles of supply and demand
  • Consumer behavior and utility theory
  • Market structures: perfect competition, monopoly, oligopoly, monopolistic competition
  • Business Communication
  • Written and oral communication skills
  • Professional correspondence and presentation
  • Interpersonal communication in business settings
Retail Fundamentals
  • Introduction to the retail industry
  • Retail formats and business models
  •  Customer service and sales techniques
Information Technology for Business
  • Introduction to computer systems and software applications
  • Data management and analysis tools
  • Business applications of information technology

Year 2: Advanced Retail Management

Retail Operations Management
  • Store layout and design
  • Inventory management and control
  • Supply chain management in retail
Consumer Behavior in Retail
  • Psychological and sociological factors influencing consumer behavior

  •   Buying decision process

  •  Retail marketing strategies based on consumer behavior

Merchandising and Category Management
  • Product assortment planning
  • Pricing strategies and promotions
  • Visual merchandising techniques
Retail Analytics
  • Data collection and analysis methods
  •  Key performance indicators in retail
  • Using analytics for strategic decision-making
Retail Sales Management
  • Sales forecasting and budgeting
  • Sales force management and training
  • Customer relationship management (CRM) in retail
E-commerce and Omnichannel Retailing
  •  Overview of e-commerce platforms and technologies
  •  Multichannel and omnichannel retail strategies
  • Integrating online and offline retail experiences
  • Laws and regulations governing retail operations
  •  Ethical considerations in marketing and sales
  • Intellectual property rights and consumer protection

Year 3: Strategic Retail Planning and Internship

Strategic Retail Management
  •  Formulating retail strategies
  • SWOT analysis and competitive positioning
  • Strategic planning for growth and expansion
International Retailing
  •      Globalization trends in retail
  • Entry strategies for international markets
  • Managing cultural differences and challenges
Entrepreneurship in Retail
  •  Identifying retail business opportunities
  • Business plan development
  • Launching and managing a retail venture
Internship/Work Integrated Learning
  •        Full-time internship with a retail organization
  • Applying classroom learning in a real-world setting
  •  Gaining practical experience and industry exposure
Internship/Work Integrated Learning
  •  Resume building and job search strategies
  • Interview preparation and networking skills
  • Career planning and goal setting for the retail industry
Retail Management Seminar Series
  •  Guest lectures by industry experts
  • Current trends and issues in retail management
  • Networking opportunities with professionals in the field

Program Fee:

₹ 1,75,000

Duration:

3 years (6 semesters)

Program Starts:

15th September, 2024

Degree From:

Centurion University

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